Balenciaga has launched its latest campaign, shining a fresh spotlight on the iconic Le City bag. The campaign, debuting today, showcases the House’s distinctive style through the lens of acclaimed photographer Mario Sorrenti. It features a star-studded cast including brand ambassador Nicole Kidman, alongside supermodels Kate Moss, Amelia Gray, and Kit Butler.
Originally introduced in 2001, the Le City bag is renowned for its bold yet functional design. The new version continues this heritage, crafted from luxurious Arena leather and accented with Palladium Vibrato hardware. Notable features include reinforced corners with small metal buckles, thimble-like studs creating a unique pattern, leather lace-strung zipper pulls, braided handles, and a surface that develops a distinctive patina with use.
Mario Sorrenti’s campaign captures the spirit of the Le City bag across various sizes, colors, and finishes, bringing its timeless allure to life.
Balenciaga’s latest campaign revitalizes a classic piece while reinforcing the brand’s dedication to blending innovation with tradition. The Le City bag, with its iconic design and contemporary updates, is poised to once again intrigue fashion aficionados.
Discover the new Le City bag collection now, offering a range of sizes, colors, and finishes, and experience the enduring elegance and practicality that define Balenciaga.